On the 8th of June this year, we organized a kart event for all our customers. They had to race for 100 rounds, including switching between riders and of course getting some fuel in time. Afterwards there was a BBQ which closed the event.

The whole marketing around the Q4YOU! event was made by myself as you may have seen in my earlier post about the invitation. Today we finished the photo folders. We sent these afterwards every time we have a Q4YOU!. It features a DVD with all pictures from the event and some printed photo’s which are personalized for every client. Below you can find the end result. Let me know what you think of it.

Today I presented my Immersive space to my fellow students and teachers. The presentation went very well and the reactions were positive. Let’s just hope it get’s me through the entire course! Anyway, the space has some bugs in it, sound bugs mostly. Due to incompetence and lack of time I didn’t get the time to fix those. I’m still happy with the end result and it displays my current technical knowledge about Actionscript 3 I worked with for the first time! It was difficult and time consuming, but got the job done in the end.

The space storyline is about Grave Bridge. WW2 is the setting and style. All information is in dutch, so I’ll explain it in short. First you have to collect eight or more mines / grenades. You also have to find the two pieces of information (documents) you have to find in the different scenes. When you’ve accomplished that you can exit by clicking under the bridge. Let me know what you think about it!

• Immersive Space in Flash – Grave Bridge

Note: It seems the online version doesn’t play out the outro when exiting the space. The projector file does however!

When browsing on Google Buzz today I found out a great website with a lot of Photoshop tutorials and websites. I never heard about this one before. The website features some cool tutorials about how to create a nice looking website with the help of Photoshop. You can find those here!

Another great feature of this site is an index of resources you can download freely! Think about it, free Stock Photo’s, Vector files and a lot more! This one I’m going to bookmark.

Check out www.psdvibe.com for more tutorials and resources.

Every decent web designer knows how to set up a website with HTML and CSS. When designing an email however a lot of things work differently. For example, when coding a website I always use divs, but with a HTML email it doesn’t work that great. It’s better to use tables for the layout!

CSS styles need to be inline to work at best, so creating a separate file for all CSS won’t get the job done when creating that cool email you want. And you guys know that browsers are rendering the code different. Well, email clients are even worse! Support for even some simple CSS varies considerably between mail clients, and even different versions of the same client.

On Campaignmonitor there’s a great list available where you can find out what each mail client supports for CSS. If you get it right in those 10 email clients, than you shouldn’t get into any problems at all and your mail will probably be handled correctly!

A good video about which website structure is better for SEO purposes. Conclusion: A flat structure. It minimizes the amount of clicks a user has to do. This gives you a better chance on the indexation of your pages.

SEOmoz Whiteboard Friday – Flat Site Architecture from Scott Willoughby on Vimeo.

A LinkedIn profile, almost every company has one. Most of the time these company profiles are pretty good setup and the CEO’s have a similar profile. Employees however have a LinkedIn profile also in most cases. Those profiles are personal of course but feature a lot of work related information. And there’s where most company’s need to work on.

Create similarity

When browsing company profiles on LinkedIn I see that most businesses got professional profiles and like I stated earlier their CEO’s got similar information in their profiles. But because of different information in employee profiles the whole picture of that company gets a bit blurry. To solve this, you’ll need to discuss the content with your employees and ask them to use the same company description throughout their profiles. Of course ban all the negative stuff on their too and solve the problems that are at the source of it!

A Social Media policy

It’s a good thing to create a company policy on social media and communicate this to your employees. That way the rules are clear and everyone has the same information in his profile. It makes your company’s image the same throughout the social media that’s used within your company. It’s wise though to protect the freedom employees have on the web, even in their social media!